It’s easy to get daunted by the vast quantities of books published on Amazon every day, and also by some successful author’s suggestions that you shouldn’t be trying to charge for your books if your work has not been approved by legitimate traditional gatekeepers. Why bother putting in all the hard work of writing books if they’re just going to be buried by the millions, or trashed by the literati?

Why you should definitely bother is because of what self-publishing is. People who buy books from Amazon are fully aware that the vast majority of them are by Indie authors, and they’re going to be pretty sure that they want any given book before they pay for it. Not every book you write is going to be great. I never figured out what the point was to Stephen King’s The Girl Who Loved Tom Gordon, so writing every book that…