I’ve written quite a few posts in my Audrey the Contrarian persona, questioning the validity of some writing rules advice. You know what I mean–don’t use certain words, including “was,” avoid dialogue tags other than “said,” don’t write prologues, etc. and etc. I admit it–as soon as I perceive a wagging finger, my defenses go up.

Well, I’ve had a bit of an epiphany about this recently, in the form of a multi-author, themed box set of more than a dozen novels in ebook form. I acquired it more than a year ago but didn’t start reading it until recently.
So far, I’ve read six of the novels. All were previously published and most are parts of series. Several of them were probably #1 Bestsellers at some point. All begin with pages of the usual gushy blurbs (which I always skip). At least two of them so far are really good reads, well-written and interesting, but it’s the others I’m concerned with here.
One of these books begins with a prologue. That’s okay with me; I’m not opposed to prologues on principle. This one must have been designed to give the reader a jolt right from the start, and it did its job. But neither the characters nor the situation ever appear in the story that follows, with the exception of a single fleeting reference in the first chapter. Otherwise the story was fairly good, until it was spoiled by plot chasms, unnecessary references to events in other books in the series, and twists that failed my credibility test.
I don’t usually skim and skip when I read, but another of these books was so mushy-gushy, I ended up doing that. In the first chapter, the main character describes a person in minute detail, complete with a mini-backstory, fashion choices, and incredible devotion to said m.c. That person never appears again. The story is told in first person point of view, except for the occasional paragraph in third person. And no, those third person paragraphs are not deliberate stylistic devices, but errors. Finally, the m.c.’s personality and background are completely wrong for her profession, which severely strains the story’s credibility. Not only that, but the reader is treated to a detailed description of every emotional blip and bump the m.c. experiences.
A third example is a clunky sandwich of two different genres–the beginning and end are one genre, the filling in the middle the second. It doesn’t work well, but what really annoyed me was all the murmuring. Even the bad guy murmurs a typical bad guy command. “Drop the gun!” he murmured. Every time I pressed the next page button I made a bet with myself that someone would murmur on that page. And most of the time I was right. One more thing–the name of the m.c. changes between page 1 and page 2. I read those pages a couple of times, wondering what happened to X, before I realized he was actually Y.
Out of curiosity, I looked up these books on Goodreads to see what other readers might have said about them.
Guess what? All three had many 5-star ratings and rave reviews! A few reviews mentioned some of the problems I had noticed, but they were a tiny minority. It’s possible, of course, that some readers abandoned the books partway through and did not post reviews.
So now I wonder why, when we writers are told repeatedly that readers will not tolerate problems like the ones I’ve described, reviews and ratings don’t bear this out. Here are a few theories:
- The reviews are biased, either because the individuals who wrote them are doing the author a favour, or the reviews were paid for, or some other suspect reason.
- These particular readers/reviewers just happened to be exceedingly uncritical.
- Readers of genre fiction don’t care about many of the things writers are advised to care about.
Extrapolating from #3, I think there are two kinds of readers (well, there are probably more than two, but bear with me while I make my point). There are casual readers who just want to whiz through a story as light entertainment. As long as the plot holds together, they don’t notice details. Then there are critical readers who notice stuff like the above. In the latter group are writers, authors, and editors–in other words, the folks who write and read those blog posts telling you not to commit those sins.
So what is a writer to conclude from this?
Cynical me says don’t sweat the rewrites and proofreading. Forget the advice and bang out a plot-driven story every three months with the expected elements for your genre. Then put your real efforts into cultivating your readers and marketing. Writer me says striving to perfect my writing is a worthwhile end in itself even if no one reads it. Which makes sense, as I’m a dismal failure at marketing.
What say you, fellow writers and readers? Have you noticed this apparent disconnect between reviews and writing quality?